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2 February 2026
Personal Brand Platform

Personal Brand Platform

A complete personal brand platform built entirely with AI-assisted development, from initial scaffold to production deployment in under 48 hours.

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About the Project

AI Bites Collective Website Built Entirely with AI

AI Bites Collective is a production-grade personal brand platform built entirely with AI in a single weekend. It replaces a basic Google Sites page with a full React application that brings together Stephanie Goutos’ Weekly AI Bites newsletter, a 500+ premium prompt library built from real legal and operational workflows, and a centralized thought leadership and professional recognition experience.

The site was scaffolded with Gemini, iterated through 39 commits with Claude, continuously deployed via 37 Vercel releases, and polished using Claude Cowork, with zero manual coding.

Build Highlights

Initial foundation Complete React / TypeScript / Vite project generated via Google AI Studio, including full folder structure, routing, and Tailwind CSS configuration.

Brand and navigation overhaul Introduced custom robot icon branding, removed unused Portfolio and Shop pages, and applied the full AI Bites color palette and typography standards.

Prompt Library expansion Added Prompt Library teaser cards, updated tagline messaging, expanded media citations, and incorporated 14 curated testimonials from subscribers and legal professionals.

Newsletter value proposition Added a dedicated section explaining newsletter benefits, competitive differentiation, and audience relevance.

Modern redesign Implemented a modern, Perplexity-inspired aesthetic with clean layouts and enhanced typography.

Thought Leadership architecture Created a dedicated Thought Leadership page, added branded organization cards for Recognized & Cited By, and reorganized content for clearer information hierarchy.

SEO, accessibility, and UX improvements Implemented SEO meta tags, custom favicon, enhanced contact page, smooth-scroll navigation, and 22 UX, security, and accessibility improvements.

Live content previews Redesigned the newsletter preview using a LinkedIn-style card with real engagement metrics and interactive styling.

AI in Practice content Added a Perplexity case study and launched a dedicated AI in Practice page focused on real-world legal AI use cases.

Mobile polish Fixed mobile navigation with a slide-panel menu and backdrop, corrected stats-box alignment, and refined touch interactions.

Final Refinements

Sharpened copy and visual hierarchy based on professional product teardown feedback.

Launched a comprehensive Recognition page with citations, published works, awards, and firm-verified recognitions.

Applied Apple-style design refinements, dark Recognition cards, and Athena purple accents.

Removed placeholder content, audited authenticity, and finalized the value proposition.

Final messaging locked: Stay Informed. Stay Ahead. Stay Human.

Practice Areas

Key Features

Key Features

Newsletter Subscription Flow Outcome-focused CTAs (“Know What’s Coming,” “Understand the Implications First”) instead of generic “Subscribe” buttons

Live Issue Preview Embedded LinkedIn newsletter preview with real engagement signals (40 reactions, 17 comments, 3,491 subscribers)

Targeted Audience Display “Who’s Reading” section highlighting seven defined professional segments (GCs, Legal Innovation, VCs, Founders, and more)

Prompt Library Storefront A dedicated storefront for the premium prompt library, with clear positioning around practical outcomes and direct purchase access

Premium Prompt Library 500+ prompts positioned as “results, not experiments,” built from real legal and operational workflows

Recognition Section Citations, media appearances, and professional affiliations presented in branded organization cards

LinkedIn Traffic Driver Strategic links and previews that funnel visitors to LinkedIn for ongoing content, engagement, and distribution

Mobile-Responsive Design Fully tested and refined mobile UX, including stats-box alignment and sliding-panel fixes

About the Creator

SG
Stephanie Goutos
Head of Employment Law Practice Innovation at Gunderson Dettmer
LinkedIn